CONTRIBUTORSEli Kimchi
Johann de Villiers
Katherine Dawson
STUDIO SPONSORPrecor Inc.
DURATIONTen weeks
Precor Reach formalizes
and standardizes the stretching
ritual, traditionally a casual,
often overlooked activity.
and standardizes the stretching
ritual, traditionally a casual,
often overlooked activity.
Actuated, articulated “legs” facilitate various lower body stretches.
Turning the wheel controls stretch intensity.
Personalized presets and guidance are shown on the screen.
Designed for the 5th-95th
percentile of heights and sizes.
percentile of heights and sizes.
wellness in the commercial gym space.
Accessibility
Cardio
Strength
Flexibility
Stretching Accessibility
Within wellness, we identified stretching accessibility as an opportunity space. Despite the importance of stretching and flexibility, particularly for aging adults, it’s a casual, often overlooked activity. It’s hard to quantify, and easy to do wrong.
Existing stretching machines are either impractically specialized or too generalized to be of much use unless users know exactly what they’re doing.
& Accessibility
Approachable
approachable with reduced upfront intimidation.
Minimal
Form
We initially focused on incremental improvements for existing muscle-group-specific machines.
We found that key lower body stretches could be consolidated into one machine, if it could manipulate the appropriate joints in this laying-down orientation.
Our aesthetic direction was techy yet approachable, simple and easy to clean.
Full process available upon request.
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